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Director of Auxiliary Programs

April 4, 2022 - June 30, 2022

Dawson, a K-12 independent school of 535 students located east of Boulder on a beautiful 112-acre campus, seeks a Director of Auxiliary Programs. Dawson is a growing and passionate educational community dedicated to the healthy development and education of all of its students. The Director of Auxiliary Programs is responsible for strategic planning, operations, market development, program design, budgeting, and ongoing evaluation of all Auxiliary Programs including Summer Camps, After School Care, Enrichment Programs, and oversight of facility rentals and external partnerships. This role represents an enviable opportunity for an experienced program builder to leverage the many assets of Dawson School in growing current programs for the school. Successful candidates will have the experience and expertise to continue to develop and grow Dawson Programs to the highest degree of educational excellence. They will be motivated by an entrepreneurial spirit and committed to continuous program innovation. 

The Director of Auxiliary Programs is a full-time, year-round position that reports to the Chief Financial Officer and works collaboratively across other divisions and departments of the school including the three school division directors (Lower, Middle and Upper), Athletics, Communications/Marketing, Human Resources and Admissions. The Director of Auxiliary Programs is responsible for: 

Strategic Program Development 

Continually develop vibrant auxiliary programs that achieve desired strategic priorities and support the school’s overall program and mission. 

  • Expand summer and auxiliary program offerings to meet the needs of current and prospective participants

  • Collaborate with school leadership, administration, and faculty to ensure all summer and auxiliary programs align with the school’s mission and educational philosophy 

  • Explore opportunities for leveraging the intellectual and physical assets of the school 

  • Continually conduct sophisticated market research to assess short- and long-term opportunities 

  • Seek to identify strategic partnerships that may enhance program potential 

Financial Management 

Ensure that the Auxiliary Programs’ financial performance meets or exceeds budgeted expectations. 

  • Continually strive to generate and grow net revenue in support of the school 

  • Prepare financial models and annual budgets for all auxiliary programs to ensure profitability 

  • Develop pricing structures and recommendations based on budgetary needs and market comparisons 

  • Monitor revenues and expenses in accordance with budgetary restrictions for bottom line performance across all programs 

Marketing and Communications 

Effectively promote auxiliary programs so as to achieve enrollment and revenue targets. 

  • In coordination with the Communication/Marketing Director, develop and implement a comprehensive branding and marketing strategy for all auxiliary programs 

  • Ensure that auxiliary programs have an effective and accurate web presence including on the Dawson website and social media 

  • Oversee the creation and distribution of regular communications among summer and auxiliary program constituencies that effectively provide updated information and a sense of community 

Administration and Operations 

Ensure that the administration and operation of auxiliary programs are efficient and effective. 

  • Oversee the organization and implementation of registration for auxiliary programs 

  • Maintain accurate and comprehensive summer and auxiliary program Customer Relationship Management

  • Ensure that summer and auxiliary programs are in compliance with all applicable regulations of licensing and governing entities 

Human Resources 

Hire and manage to build a qualified, effective, and customer-focused team. 

  • Supervise employees of programs within the Auxiliary Department 

  • Effectively collaborate with Dawson faculty and staff to engage them in auxiliary programs 

  • Work in conjunction with Human Resources to recruit, hire, and train all auxiliary program employees 

Professional and Personal Qualifications 

Candidates should be prepared to demonstrate the following experience and personal qualities: 

  • Bachelor’s degree required; advanced degree preferred 

  • 5-7 years of summer/auxiliary program experience with at least 3-5 years of progressively responsible experience managing summer/auxiliary programs (or equivalent) 

  • Well-developed collaborative work style; ability to interact with employees at all levels of the community 

  • The ability to design an experience, program, curriculum, or product, based on a deep understanding of what the audience and community values 

  • A creative self-starter who brings wisdom, perspective, confidence and excellent problem-solving skills to the position 

  • A strategic thinker with the ability to implement change that drives growth in participation and revenue

  • Demonstrated ability to develop financial models for new programs and to manage a budget 

  • Expertise in marketing using a variety of technology resources including social media 

  • Excellent project management and organizational skills 

  •  The ability to foster positive relationships with all constituencies in an independent school environment through excellent oral and written communication skills 

  • Strong analytical skills with the ability to quickly and regularly adjust strategy based on the school’s needs 

  • An independent and strategic thinker capable of understanding the full scope of projects while seeing individual tasks through to completion 

  • A positive outlook, and a sense of humor 

  • Ability to work a flexible work schedule 

  • A high level of integrity and an extraordinary work ethic 

Dawson School Mission Statement 

Dawson School is dedicated to excellence of mind, body, and character. We prepare students through challenging and relevant learning, to become creative, resilient problem-solvers who bring their best to the world. 

The salary range for this position is $75,000- $90,000. This position is available to start in spring/summer 2022. Compensation is commensurate with experience and relevant skills. Benefits include Medical, Dental, 401k, and generous time-off. Interested candidates should go to the Dawson website (, scroll to the bottom of the page and click on the Employment link, click the link under Current Job Opportunities at Dawson, and select the Director of Auxiliary Programs posting to apply for this position. Only online applications will be accepted. 

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